What’s Around the Bend?

I have been fateful to be in the midst of an unnerving pattern. A pattern which is not only an eye-opener, but highly intriguing as well. There are these aspects to this pattern: Perceived Disruption Disruption Momentum Reality Check Regression Coexistence Perceived Disruption: These are the startups who make waves in the market by scoring... Continue Reading →

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Feeding the Cattle

  Way back in time when there were no farming machinery and automobiles, there was Arnold, who was a crop and cattle farmer. He just survived through the worst drought imaginable. It was tough going for him.  But, then the gods finally answered his prayers and showered with rain. During the period of drought, Arnold... Continue Reading →

Do Startup… but Build to Last

Other than the investors, you don't want your Employees, Vendors, Landlords and everyone who you write a check, lose confidence over your startup. One needs to understand that member acquisition costs cannot exceed customer lifetime value. Conversion ratios (from users to paying customers) have to be aggressively pursued from the outset. Training, motivating and incentivizing... Continue Reading →

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